Discovery
Gathering the information, reviewing and categorizing the project into digestible and actionable items.
Spending additional time to truly understand the client, the landscape of the project, the audiences, the non-negotiables, and the desired outcome.
Content
Famous ideas down to the heart of whatever belong within all aspects of the brand.
Whether dedicated to a website or a brand message. These are the fundamental steps in building a triumphant brand voice and website.
Architecture
Identifying and understanding the flow of information that user will experience; strategy & design.
Confirming that the client expectations are met with regards to the structure and scope. Within every project, a map of flow set to drive results.